The “Long Tail” Guy’s New Book, Free And Half A Year Early [100 Word Version]
“Free!”, the upcoming book from Chris Anderson, explores the exciting new business concept of freebies. Okay, Wired’s editor-in-chief isn’t pretending he discovered loss leaders, ad-subsidized media and such; he’s just the first to sell a book about it (coming this summer, though of course there will be a Free! version). For Anderson, the book means a Free! feature article in Wired, released today. It’s 4,703 words! Here’s the 100-word version, in Anderson’s own (edited) words.